![Florence Welch Talks Gucci's New Fragrance, Perfume Ghosts And Florence + The Machine's Backstage Scent Ritual Florence Welch Talks Gucci's New Fragrance, Perfume Ghosts And Florence + The Machine's Backstage Scent Ritual](https://imageio.forbes.com/specials-images/imageserve/5f6fd762ad41bee804683ac2/0x0.jpg?format=jpg&crop=1144,643,x650,y330,safe&width=1200)
Florence Welch Talks Gucci's New Fragrance, Perfume Ghosts And Florence + The Machine's Backstage Scent Ritual
![florence welch on Twitter: "Thank you to @gucci for this unforgettable experience, and Alessandro Michele for your ecstatic vision ✨🌺🏛🌺✨ #InBloom #GucciBeauty" / Twitter florence welch on Twitter: "Thank you to @gucci for this unforgettable experience, and Alessandro Michele for your ecstatic vision ✨🌺🏛🌺✨ #InBloom #GucciBeauty" / Twitter](https://pbs.twimg.com/media/EeVJpGwWsAAgfBN.jpg)
florence welch on Twitter: "Thank you to @gucci for this unforgettable experience, and Alessandro Michele for your ecstatic vision ✨🌺🏛🌺✨ #InBloom #GucciBeauty" / Twitter
![Florence Welch talks about her poetry book in a new episode to introduce Gucci Wooster Bookstore. – Gucci Podcast – Podcast – Podtail Florence Welch talks about her poetry book in a new episode to introduce Gucci Wooster Bookstore. – Gucci Podcast – Podcast – Podtail](https://image.simplecastcdn.com/images/04bbbe/04bbbe57-3fd2-4a7b-b6c3-8981616d3b56/a8ea77d3-4c76-4177-8322-ff5f9a74857f/3000x3000/artworks-000454020645-w19284-t3000x3000.jpg?aid=rss_feed)
Florence Welch talks about her poetry book in a new episode to introduce Gucci Wooster Bookstore. – Gucci Podcast – Podcast – Podtail
![In a new series of films created with Vogue, the charismatic women of the Gucci Bloom family explore empowerment from within themselves. - Gucci Stories In a new series of films created with Vogue, the charismatic women of the Gucci Bloom family explore empowerment from within themselves. - Gucci Stories](https://media.gucci.com/content/DiaryArticleDouble_Standard_1400x894/1651076103/DiaryArticleDouble_Bloom-Awakening-1_001_Default.jpg)
In a new series of films created with Vogue, the charismatic women of the Gucci Bloom family explore empowerment from within themselves. - Gucci Stories
![At the newly opened #GucciWooster Bookstore, @florence Welch read poetry from her book 'Useless Magic' | Estilo florence welch, Florence welch, Looks At the newly opened #GucciWooster Bookstore, @florence Welch read poetry from her book 'Useless Magic' | Estilo florence welch, Florence welch, Looks](https://i.pinimg.com/originals/92/1a/e5/921ae56539f8711d0b4842ef4ec8f68b.jpg)