The Poke on Twitter: "Joe Lycett changed his name to Hugo Boss to right a wrong and we really like his style. https://t.co/bK5PEj41qh https://t.co/AsW9jmdK9u" / Twitter
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Comedian Joe Lycett changes his name legally to Hugo Boss | Daily Mail Online
BBC radio host changes name to Joe Lycett on back of Hugo Boss stunt | BelfastTelegraph.co.uk
More controversy for sailing sponsors as Hugo Boss under fire - Marine Industry News
Comedian Joe Lycett changes his name to Hugo Boss in support of small businesses 'targeted' by fashion designer | UK News | Sky News
Joe Lycett legally changes name to Hugo Boss to protest fashion house | Metro News
Why Did Joe Lycett Just Change His Name To Hugo Boss?
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That's the way, a-hah a-hah, Joe Lycett - Albright IP
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Comedian/Activist Legally Changes Name to Hugo Boss to Take on Fashion House » TwistedSifter
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Joe Lycett legally changes name to Hugo Boss to troll fashion brand
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Hugo Boss lifts profit outlook after Q1 sales jump | Reuters
Comedian Joe Lycett changes name to Hugo Boss to protest brand's treatment of small businesses | CNN
Don't Boss Hugo! – Geoff Palmer – Award-Winning Author
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Joe Lycett releases hilarious "statements" as Hugo Boss as he continues to troll the... - Radio X
BOSS by HUGO BOSS Bomber Jacket With Logo in Blue for Men | Lyst
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Joe Lycett officially changes his name to Hugo Boss in protest against brand - Mirror Online
Joe Lycett changed his name to 'Hugo Boss' to protest against the company
