![FuelBand and other hardware discontinued, development team fired as Nike seeks to exit wearable tech market - 9to5Mac FuelBand and other hardware discontinued, development team fired as Nike seeks to exit wearable tech market - 9to5Mac](http://9to5mac.com/wp-content/uploads/sites/6/2014/01/nikefuelband.jpg)
FuelBand and other hardware discontinued, development team fired as Nike seeks to exit wearable tech market - 9to5Mac
![nike fuelband 2, Nike+ FuelBand SE unveiled with new colors, Bluetooth 4.0, priced $149 (update: eyes-on) | Engadget - 100circus.com nike fuelband 2, Nike+ FuelBand SE unveiled with new colors, Bluetooth 4.0, priced $149 (update: eyes-on) | Engadget - 100circus.com](https://s.yimg.com/uu/api/res/1.2/3Qu9qJQeTqoHFwLRVkfyDQ--~B/Zmk9ZmlsbDtoPTU4Mjt3PTg3NTthcHBpZD15dGFjaHlvbg--/https://www.blogcdn.com/slideshows/images/slides/158/740/0/S1587400/slug/l/fbsedsc00525matsmith800-1.jpg.cf.jpg)
nike fuelband 2, Nike+ FuelBand SE unveiled with new colors, Bluetooth 4.0, priced $149 (update: eyes-on) | Engadget - 100circus.com
![Volkswagen Lover: Why can Nike dump the Fuelband? With friends like Apple, it doesn't need its own hardware [feedly] Volkswagen Lover: Why can Nike dump the Fuelband? With friends like Apple, it doesn't need its own hardware [feedly]](http://gigaom2.files.wordpress.com/2014/04/181312118.jpg)
Volkswagen Lover: Why can Nike dump the Fuelband? With friends like Apple, it doesn't need its own hardware [feedly]
![nike fuelband 2, Nike+ FuelBand SE unveiled with new colors, Bluetooth 4.0, priced $149 (update: eyes-on) | Engadget - 100circus.com nike fuelband 2, Nike+ FuelBand SE unveiled with new colors, Bluetooth 4.0, priced $149 (update: eyes-on) | Engadget - 100circus.com](https://images.techadvisor.com/cmsdata/reviews/3495466/fuelband_se_main_thumb.jpg)